Vilnius University Business School – Lithuania

Programme Overview

The Master of Digital Marketing programme is designed for future marketing leaders who want to move beyond tools and master strategic-level decision-making in digital environments.

Unlike traditional programmes focused solely on platforms such as Google Ads or Facebook Ads, this MSc emphasizes marketing strategy, analytics interpretation, and high-level business decision-making.

Students learn how to:

• Develop integrated digital marketing strategies

• Interpret analytics data for strategic insights

• Manage digital and traditional marketing campaigns

• Lead marketing projects in dynamic environments

• Build brand positioning in global markets

The programme is delivered at the Vilnius University Business School – known as the Home of Entrepreneurship.

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International Accreditation

The Digital Marketing programme is accredited by the Chartered Institute of Marketing (CIM), one of the world’s most prestigious professional marketing bodies.

CIM accreditation enhances global recognition and increases employability in international markets.

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Academic Focus

• Strategic digital marketing

• Marketing analytics interpretation

• Brand and communication strategy

• Social media campaign management

• Integrated marketing communication

• Innovation-driven marketing leadership

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Career Opportunities

Graduates are prepared to lead marketing projects in both private and public sectors.

Career paths include:

• Digital Marketing Manager

• Marketing Strategist

• Brand Manager

• Social Media Manager

• Digital Advertising Specialist

• Marketing Project Manager

• Communication Consultant

• Media and Campaign Manager

The programme is taught by experienced professionals from Lithuania and abroad, combining academic insight with industry expertise.

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Apply Through Official Recruitment Partner

MakeStudy™ – Officially Appointed Recruiting Partner

Official Website: https://www.makestudy.com

Agent Code: Z3I52M64
Email: agents@makestudy.com
Call / WhatsApp: +91 96581-96581

Applicants are advised to apply through www.makestudy.com and mention the Agent Code during submission.

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Agent Panel Access

Registered education agents can submit applications through:

https://www.makestudy.com/agent-login