Canada’s first digital marketing diploma – where creativity meets strategy.
Do you want to thrive in the fast-paced world of digital media? Whether you’re starting a marketing career or upgrading your skills, the Diploma in Digital Marketing gives you practical, hands-on training in the tools, techniques, and strategies driving today’s digital economy.
Program Overview
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Credential: Diploma in Digital Marketing
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Focus: Practical, client-based digital and traditional marketing
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Pathway: Transferable credits to a Bachelor’s in Business
What You’ll Learn
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Build data-driven marketing campaigns
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Master SEO, content marketing, social media, email, and paid ads
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Understand branding, user experience, and design thinking
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Analyze marketing performance with analytics and reporting
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Apply everything through real client projects
Sample Courses
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BUS 315 – Marketing Analytics
Learn to use data and machine learning for customer insights and campaign optimization. -
BUS 317 – Digital Marketing Strategy
Explore how digital tools transform product, pricing, promotion, and customer engagement. -
BUS 418 – Applied Digital Marketing
Run real-world campaigns for actual clients using the full digital marketing toolkit. -
CTCH 213 – Brand Strategy, Advertising & Design
Build strong brand identities that connect with audiences through visuals and messaging. -
CTCH 215 – Visual Identity Design
Design logos, color systems, and typography for consistent, lasting brand impact. -
CTCH 306 – Digital Storytelling & Interactive Media
Create immersive, multimedia stories through podcasts, apps, and online platforms. -
CTCH 316 – UX Design & Design Thinking
Use human-centered design to build intuitive, accessible, and engaging digital experiences.
What Makes This Program Unique?
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First digital marketing diploma in Canada
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Combines business, creativity, and technology
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Real-world client experience
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Prepares you for both career and degree-level advancement
Career Opportunities
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Digital Marketing Specialist
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Content Creator / Strategist
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SEO/SEM Analyst
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Social Media Manager
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Brand and UX Designer
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Marketing Analyst
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Freelancer or Agency Role
- Academic Requirement: 70% average required
- ELP Requirement: English Proficiency Score (Only for students of Non-English speaking countries) • IELTS: overall score of 6.5 (with no band below 6.0). • PTE: Overall 59 • TOEFL: Overall 83 (not less than 20) • Duolingo: Overall 120 (not less than 105)
Tuition Deposit & Partial Refund Policy for Undergraduate International Students
Undergraduate international students on a study permit are required to pay a $1,000.00 tuition deposit upon acceptance of admission. If the student's study permit application is denied, they can request a partial refund of the tuition deposit in the amount of $500.00.
Withdrawing from Courses
When you drop one or more courses by the official deadlines for your term or “part of term,” you automatically get a full or partial refund credited to your student account.
Finding Your Deadlines
Check the Academic Schedule or log in to UR Self-Service and view My Refund Schedule (or the Class Refund Schedule) to see the exact drop dates that apply to your courses.
Automatic Refund Levels
There are three refund deadlines each term:
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Deadline 1: 100% refund of tuition and mandatory fees.
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Deadline 2: 50% refund of tuition only (other mandatory fees are not refunded).
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Deadline 3: No refund.
Additional Fee Adjustments
If you withdraw after Deadline 1 because of serious, unexpected events—such as your own serious illness or accident, a close family member’s death or illness, hospitalization, or an involuntary job transfer—you can apply for an extra tuition adjustment. You must submit a formal request with supporting documents; mandatory fees are not eligible for adjustment.
How Your Refund Date Is Set
We use the date you formally withdraw in Self-Service (or the date we receive your written request). If you stopped attending earlier for a documented reason (for example, the day you were hospitalized), we can use that date instead.
Part-of-Term 1 Refund Schedule
If you’re in Part of Term 1 (full semester) and withdraw after Deadline 1, here’s what you get back on tuition:
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Week 3: 77%
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Week 4: 69%
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Week 5: 62%
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Week 6: 54%
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Week 7: 46%
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Week 8: 38%
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Week 9: 31%
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Week 10: 23%
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Week 11: 15%
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Week 12: 8%
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Week 13 and beyond: 0%
Withdraw later than Week 13, and you’re not eligible for a tuition refund.
- Application Fee: $100
- LOA Deposit: $1,000
- Annual Tuition Fee: $22,000
- Total Tuition Fee: $44,000
- Course Duration: 2 Years
- Credentials: Diploma
- Intake: Sep-25
Checklist for UG Program’s
- CV/Resume
- Passport
- Academic documents
- Proof of English Proficiency
- Third Party Consent Form (Signed)
- Visa copy, PPR letter & Study permit (If Onshore)
- Canadian address& Contact no (If Onshore)